Business of Multi Level Marketing ( MLM )
Multilevel Marketing (MLM): It is selling in stages from independent distributors who have the opportunity to generate revenue in two ways. First, selling products directly to consumers, distributors benefit on the basis of the difference or the difference between distributor price and consumer price. Second, distributors can receive a discount on the basis of the number of products / services purchased by members of the group business for sale or use, including the number of private sales.
History of Multi Level Marketing
Multi Level Marketing (MLM) is found by two marketing professors from the University of Chicago in the 1940s. The first product being sold is Nutrilite vitamins and food additives.
At that time, Nutrilite Products Inc.. is one of the companies in America have been known to use methods of multilevel sales. With an initial capital of a relatively large, an ordinary salesperson earn in two ways. First, the profits obtained from any supplementary food program that successfully sold to consumers. Second, in the form of discounts from the number of products sold by the distributor who recruited and trained by a salesman from the company. As with all forms of direct sales, this method brings tremendous benefits to the market by providing opportunities to thousands of people who may be overlooked or not absorbed in the labor market. MLM is a way that is quite simple and inexpensive for anyone who wants to learn about basic business and sales management.
MLM does give opportunity to everyone, which was originally not taken into account in world trade. This business offers the convenience for everyone, in a simple way, to supplement their income. MLM allows people to do business with products or services that are unique and innovative, bringing them to market without the cost of advertising in the media is very big, and without having to compete in retail stores. A method of retail distribution with a personal touch that has spread to all corners of the world.
MLM business has many advantages, including:
For people who want to have income from business ventures, but not thinking about sufficient funds to run it, then MLM business can be a choice, because capital is relatively cheap compared to other business.
Because the cost to start relatively small, the risk posed by the failure in this business will be relatively small also.
In MLM business there is usually a form of reward for the member who has achieved a certain level. Thus, when a Member is leading in promotion and marketing, he will easily get a lot of ordered items and also the network (downline).
For people who want to do business, but do not have enough time to run his business because he was busy with routine work, then the MLM business can be a choice, because it usually is not too time consuming.
Sources:
1. Toto Sugiarto, Ir, MSc, PhD
2. Iman Murtono S., PhD
Department of Management Faculty of Economics, University of Gunadarma held a Seminar on Dissemination of Research Results Management Science, held at Campus A University Gunadarma Kalimalang. Dean of Faculty of Economics, University of Gunadarma Toto Sugiarto, Ir, MSc, PhD said, the event was held for students to do research, at least make a good thesis. While the faculty can do research because of the many competitions held by the government or private. Today, many of them grant competition for faculty to compete for all the lecturers who were not much to gain. He also mentions, by chance he ever get Grant International publication whose articles will be published by one journal in Canada. "We will try to encourage students and also lecturers in order to perform well in national and international stage," he said. Faculty of Economics, University Gunadarma, he added, will go international by the year 2010 with Laurentian University in Canada will play host to take you to the wider world "he said. Furthermore Toto explains, will form a selection team that entered and eligible papers to be presented at the conference. He invited the students to do research and if not perfect in English. "Do not be afraid because we will help to improve," he said. " It is quite possible there are students from the campus Kalimalang the bias appears in the International Conference on Bali. " Meanwhile, Chairman of the Department of Management Sciences Iman Murtono S., PhD presenting on a variety of reasons why someone should investigate. "Measuring the ability of researching, there is a good read, enjoy writing, the value is high. There is also a rarely read often write, its value is low, rarely enjoyed reading writing, its value is high and does not like to read, do not enjoy writing, its value is low, "he said.
history of hard rock cafe in JakartaIn 1992, Adiguna together soetikno and onky Soemarno founded hard rock cafe in the building sarinah, MH Tamrin road. Joint venture led business group known as the MRA group. MRA is now growing rapidly and currently has several divisions that shaded several business units such as the zoom bar & lounge, BC bar, café 21, hard rock radio FM (Jakarta, Bandung, Bali), i-radio, MTV radio, magazines kosmo, FHM magazine, omni channel (TV), IP entertainment.
Hard rock café has advantages compared to other cafes that exist, as hard rock café originally came from the United States. In addition, the hard rock café often bring in national and international artists for a concert. Hard rock café also favored the artists to relax for a moment off fatigue.
For 18 years the hard rock café able to survive with the same menu mainstay since his arrival in Indonesia. Among other things, BBQ beef ribs, nachos & cheese HRC Hot fudge brownies, everything remains the favorite menu hard rock cafe customers in Jakarta. Various international artists ever to perform here, ranging from BB King, Jon Bon Jovi, and a row of big names in other domestic and foreign. In addition to being a favorite place for events of personal, hard rock cafe in Jakarta is often used as a place for corporate events such as press conferences, press gathering, company gathering and launching the product. Hard rock café Jakarta combines the concept of cafes, restaurants, bars, memorilibia-memorilibia, as well as live music events into a single unit brand presentation. Hard rock café is not just a term but then it has become a culture, lifestyle (lifestyle) at the time for the hard rockers. The development of hard rock cafe in the service industry, not only on the functionality of cafes, restaurants, hotels, and casinos per se, but the hard rock to create a dynamic atmosphere, one with music, so that it becomes a unique experience to customers.
